_ Senior HealthMedicare Provision Helps Boomers Stay Well By Adprime Admin articleBy Judy Kirkwood If an ounce of prevention is worth a pound of cure, as Ben Franklin noted long ago, shouldn’t our health system reward and emphasize prevention rather than the cure? In fact, just a few days ago the Obama administration hired a PR firm to conduct a public education campaign about the utilization of preventive benefits and services included in the Affordable Care Act.